Privacy Policy
Privacy Policy
This Privacy Policy outlines how your personal information is collected, used, and shared when you visit or make a purchase from www.touchbeauty.com (referred to as “the Site”). We are committed to protecting your privacy and ensuring a secure shopping experience.
1. Personal Information We Collect
When you visit the Site, we automatically collect certain information about your device, including:
- Your web browser type
- IP address
- Time zone
- Cookies installed on your device
As you browse the Site, we also gather data on:
- Individual web pages or products you view
- Referring websites or search terms
- Your interaction behavior with the Site
This automatically-collected data is referred to as Device Information.
Technologies Used to Collect Device Information
- Cookies: Small data files with a unique identifier. Learn more at allaboutcookies.org
- Log Files: Track actions on the Site and capture IP, browser type, ISP, referring/exit pages, and timestamps.
- Web Beacons / Tags / Pixels: Electronic files that record browsing behavior.
When you make a purchase or attempt to place an order through the Site, we also collect Order Information, which includes:
- Your name
- Billing and shipping address
- Payment details (e.g., credit card numbers)
- Email address
- Phone number
Personal Information refers collectively to Device Information and Order Information.
2. How We Use Your Personal Information
We use Order Information to:
- Process and fulfill your order
- Manage payment and arrange delivery
- Send invoices and order confirmations
- Communicate with you
- Screen for fraudulent or risky behavior
- Send marketing communications aligned with your preferences
We use Device Information to:
- Monitor for fraud and potential security threats
- Improve site performance and user experience
- Analyze marketing effectiveness and website traffic
3. Sharing Your Personal Information
We share your Personal Information with select third-party service providers:
- Shopify: To operate our e-commerce platform. View Shopify Privacy Policy
- Google Analytics: To understand site usage. View Google Privacy Policy | Opt out
We may also share data to comply with legal obligations (e.g., subpoenas or court orders) or to protect our legal rights.
4. Behavioral Advertising
We may use your Personal Information to deliver personalized ads and marketing communications.
To learn more about how targeted advertising works, visit the Network Advertising Initiative.
You can opt out of targeted advertising via:
For a broader opt-out solution, visit the Digital Advertising Alliance.
5. Do Not Track Signals
Please note: We do not change our Site’s data collection practices in response to Do Not Track signals from browsers.
6. Your Rights
If you are located in the European Economic Area (EEA), you have the right to:
- Access the personal information we hold about you
- Request corrections or updates to your data
- Request deletion of your data
We process your data to fulfill contractual obligations (such as order processing), or to pursue legitimate business interests. Your data may be transferred outside Europe, including to Canada and the United States.
7. Data Retention
We retain your Order Information for our business records unless you request its deletion.
8. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our operations, legal updates, or regulatory requirements. Please review this page regularly for the latest version.
9. Contact Us
If you have questions, requests, or complaints regarding our data practices, please contact us:
Email: service@touchbeauty.com